Gen Z, those born between 1995 and 2010, now makes up 35 percent of the population and represent $143 billion in spending power.
Category: News
Newly received or noteworthy information of topical interest, especially about recent or important events, to warrant attention or coverage. Press releases may be included.
Comscore Set To Launch New Cross-Platform Solution for Measuring the Scope and Audience Reach of Movies
Movies Everywhere reporting will capture box-office performance, demographics, and marketing effectiveness for the lifespan of movies.
Warner Bros. Pictures Greenlights Three Films For Its 2023 Worldwide Theatrical Slate
Three new films have been approved for production by Warner Bros. Pictures, including a Mad Max prequel, a classic Looney Tunes adaptation, and a musical twist on a Steven Spielberg classic.