"Southwest: Storytellers On The Rise Contest" calls upon the next generation of writers to celebrate what has been at the Heart of Southwest for 50 years: kindness.
Tag: Gen Z
Colloquially known as Zoomers, Generation Z is the demographic cohort succeeding Millennials and preceding Generation Alpha. Researchers and popular media use the mid-to-late 1990s as starting birth years and the early 2010s as ending birth years.
The Digital Habits of Gen Z: How It Influences Marketing Approach and Consumer Buying Power
Gen Z, those born between 1995 and 2010, now makes up 35 percent of the population and represent $143 billion in spending power.